Whenever we buy something online or offline, we usually search for its review first, just to get a first-hand opinion of the product we wish to buy. We will either scroll down the reviews on the product page of the online shopping website or search up the review on Google and land on blogs and websites. But there are chances that the review you’re looking for is fake, and you are just being persuaded into buying it.
These days, it’s easier to write reviews online because there’s no risk of identity being revealed. Many net-savvies are making a thousand bucks just for writing all goody-good praises about the product. The reviews section on online shopping websites isn’t reliable anymore. To make sure you have come across a genuine review, here are some assured ways to spot fake product reviews online to get yourself saved from being cheated.
1. The review is either too good or too bad
Either the review will sound too good to be true, or it will be bad enough to repel you away from the product. It will be full of sugary praises, and there will be no downside to it. It will be rated 5 out of 5 rather than a realistic rating. Someone wouldn’t advocate it unless they’re being paid for it. All in all, the review will lack balance.
2. The identity of the reviewer is not disclosed
There will be no name, location, gender, and other open details mentioned in the reviewer’s profile. The tag of “Verified Purchase” won’t be visible in the review, and you’ll also find them reviewing other products that might be the rival of that product with praises.
3. Necessary details of the product are not mentioned
Reviews which read ‘It’s the best product. I give it 5 stars’ or ‘The product is very, very bad, please don’t buy it’ seems very illogical to me. Here, the reason for the product being good or bad isn’t clearly mentioned, not even indirectly. So what quality of the product makes it so? It will lack necessary information and depth about the product, let alone its pros and cons.
4. The reviewer will use very small sentences
It’s psychologically proven that a lie, whether spoken or written, will be in short sentences. A lying person will use short sentences as much as possible as their brain cannot form complex lies. Those words and sentences might have the possibility of grammatical errors. The structure of the review will seem robotic.
5. The review is about a recently launched product
For instance, you saw an ad for a face wash that claims to remove acne overnight. On the next day, you see its review online on a blog or a website that praises it is exaggerative. Mostly it happens that the recently aired product isn’t yet available on the market, but someone gets hold of it so early. This raises the suspicion that the review might be fake! And also, there might be uncountable, suddenly appearing reviews on the website. Make sure to watch out for the timestamp of every review.
In recent times, there are uncountable fake product reviews online lurking for you to be persuaded by. Now I’ll leave it all to you to decide. I hope you got a small insight into getting aware of fake product reviews online and hope this post helped you!